As the country looks for reassurance and even tempered advice, many turn to those who have a style of being meek, mild and calm. The manner of the delivery, is often more important, than the meaning of the message. So say the public. The attraction for avoiding the hard questions, is as popular as the latest hit on the nielsen parade of reality TV. But when it comes to politics, few are any better with the grin, soft tones and non threatening demeanor than the neo-con in chief - the editor of the Weekly Standard. You know his face, but do you know the man? William Kristol is a work in progress; a background that is disguised, while an ordinary man, image is promoted. Do you really know this man? Well, can you see through the media transparency?